Brad's Crunchy Kale and Veggie Chips recalled for potential thallium
Snack Right Super Foods, doing business as Brad's Raw Chips, is recalling certain Brad's kale chip products because they may contain thallium, a naturally occurring metal that kale can absorb from soil. The notice says high-level exposure can cause stomach illness, nerve damage and hair loss. The products were sold nationwide through KeHE and UNFI, with about 25,000 bags estimated in commerce.
From the FDA notice · Read the official notice ↗
What to do
- Stop eating these products and throw them away.
- Check whether your bag is a 2 oz Crunchy Kale (UPC 813104021679, 021877 or 020726) or 3 oz Veggie Chips Kale (UPC 854615002054), and compare the lot number and Best By date with the notice.
- The notice says refunds are not offered and the product should not be returned to the store.
- Questions: email alexandra@thesnackright.com (Mon–Fri, 10 a.m.–4 p.m. ET). If you think you were harmed, contact your health care provider.
Is yours affected?
Compare your label or packaging with the recalled product.
- UPC codes
- 813104021679
- 813104021877
- 813104020726
- 854615002054
- Sold in
- Nationwide
- Made for
- All ages (0 months and older)
Photos from the FDA
Details
- Illnesses reported
- None reported
In the FDA's words
Coral Gables, FL - Snack Right Super Foods, Inc., doing business as Brad's Raw Chips, is recalling certain Brad's Plant Based Crunchy Kale (2 oz) and Brad's Veggie Chips Kale (3 oz) products because they may contain thallium.
Thallium (Tl) is a naturally occurring metal found in the soil and in sulfur-based minerals. It can be taken up by plants and vegetables, particularly those in the Brassicaceous family (i.e., cabbage, radish). Acute or chronic exposure to thallium at relatively high levels can result in serious adverse health effects, including gastroenteritis, damage to peripheral nerves, and alopecia (hair loss).
The products were distributed nationwide through KeHE Distributors and United Natural Foods, Inc. (UNFI), and sold directly to five individual consumers. Approximately 25,000 bags (about 2,097 cases) of the recalled products are estimated to be in commerce. Distribution occurred between October 2025 and December 2025.
Read the full announcementShow less
The recall includes the following Brad's Plant Based products, all in bags, distributed under the brand name Brad's Plant Based, with the lot numbers and Best By dates listed below:
Brad's Crunchy Kale, Original, 2 oz (57g) bag, UPC 813104021679, Lots 33525-1, 33525-2 and 33525-3 (Best By February 1, 2027), Lot 34525-1 (Best By February 11, 2027) and Lot 35125-2 (Best By February 17, 2027)
Brad's Crunchy Kale, Cheeze It Up, 2 oz (57g) bag, UPC 813104021877, Lot 35025-3 (Best By February 16, 2027)
Brad's Crunchy Kale, Radical Ranch, 2 oz (57g) bag, UPC 813104020726, Lot 29425-1 (Best By December 21, 2026)
Brad's Veggie Chips Kale, 3 oz (85g) bag, UPC 854615002054, Lot 33225-3 (Best By January 28, 2027), Lot 33325-2 (Best By January 29, 2027), Lot 33425-1 (Best By January 30, 2027) and Lot 33525-1 (Best By February 1, 2027)
In May 2026, the California Department of Public Health (CDPH) advised consumers not to eat certain Brad's Plant Based products after it investigated an inquiry from one individual with elevated thallium levels. CDPH collected samples at retail stores in the Sacramento area, and laboratory testing found elevated thallium levels in multiple varieties. The recall was initiated after the U.S. Food and Drug Administration (FDA) advised the firm of thallium in tested products. Brassica crops such as kale are known to accumulate certain elements from soil. The manufacturing process did not introduce the contaminant; however, the dehydration process removes approximately 85 to 90 percent of the product's water, which concentrates elements already present in the fresh kale.
Consumers who have purchased any of the products listed above should stop consuming them immediately and discard the product. Refunds are not being offered, and the product should not be returned to the place of purchase.
Consumers with questions may contact Alexa Olvera at Snack Right Super Foods, Inc. by email at alexandra@thesnackright.com , Monday through Friday, 10:00 a.m. to 4:00 p.m. Eastern Time. Consumers can expect a response within one business day.
Consumers who believe they may have experienced adverse health effects from consumption of these products should contact their health care provider.
This voluntary recall is being conducted with the knowledge of the U.S. Food and Drug Administration.